Investment Proposal · Lisa King for 10X Water Systems
A proposal for Grant Cardone to build the 10X Water ecosystem: acquire or establish water utilities, protect brand-defining infrastructure technology, develop transparent testing and billing systems, expand product lines, and appoint Lisa King to research and guide the path into water utility ownership and leadership.
Prepared as a business proposal concept for discussion. Final investment structure, securities compliance, utility approvals, public funding eligibility, and acquisition terms require legal, financial, engineering, and regulatory review.
The business offer
Grant already has the 10X health-water brand. This proposal turns that brand into a defensible infrastructure company: existing systems acquired or partnered into the portfolio, upgraded with 10X treatment and monitoring, connected to transparent customer billing, and positioned as the preferred water standard for 10X properties and communities.
Build the portfolio by purchasing or partnering with existing water systems, including investor-owned utilities, small private systems, distressed/deferred-maintenance assets, master-metered multifamily systems, and other regulated or contract-based utility opportunities.
Install advanced treatment, expanded water quality testing, monitoring, branded infrastructure, and operating procedures designed to wake water quality from required to preferred.
Launch the 10X customer billing portal where residents and utility customers see their bill, usage, water quality levels, test results, system status, and proof of the 10X standard every month.
Required to preferred
10X Water Systems goes beyond the minimum required compliance mindset. The 10X standard means additional testing, additional filtration, better-maintained infrastructure, clear operating records, resident-facing transparency, and a repeatable quality system that can be carried across every 10X building.
Proposed role for Lisa King
Lisa King’s role is to turn the idea into an investment-ready operating strategy: research utility ownership pathways, evaluate acquisition and new-utility options, consolidate state and federal requirements, map vendor and supply-chain opportunities, coordinate expert advisors, and keep the 10X standard grounded in how water systems actually work.
Proposed title: Founding Operating Partner / Water Utility Strategy Lead, 10X Water Systems. Lisa leads research, acquisition strategy, utility formation planning, advisor coordination, regulatory mapping, product direction, and the bridge between 10X Health promises and real-world water infrastructure.
Acquisition strategy
The fastest path is not starting with a blank piece of land. It is acquiring or partnering around existing water systems and then applying the 10X brand, treatment standard, monitoring platform, and billing experience.
Potential acquisition of regulated water systems where ownership, rate structure, customer base, and capex can be evaluated through formal diligence.
Private wells, small public water systems, subdivision utilities, or systems with aging infrastructure that may benefit from recapitalization and professionalized operations.
10X-owned or aligned multifamily assets where water service, treatment, customer billing, and resident experience can be integrated under one branded standard.
Where acquisition is not the right first step, 10X can explore operating contracts, system upgrades, billing modernization, or public-private arrangements.
Capital plan
The investment should be structured in layers: seed the operating company, fund diligence, acquire or partner with the first system, upgrade the infrastructure, build the technology, and create a repeatable model that can be financed system-by-system.
Patentable technology roadmap
The defensible technology opportunity is not simply another billing screen. It is a utility intelligence layer that connects water quality data, infrastructure status, customer billing, operational logs, and resident trust in one transparent system.
A customer-facing record of test results, monitored levels, testing dates, historical trends, and 10X Standard status tied to each property or water system.
A billing experience that combines usage, charges, service status, quality results, impact metrics, and plain-language explanations in the monthly statement.
A portfolio dashboard that scores systems by treatment performance, compliance posture, equipment condition, service risk, and upgrade priority.
A data pipeline for combining lab results, operator readings, meter usage, treatment equipment data, and customer portal display.
A customer portal that answers the question every resident has: what is in my water, when was it tested, and what is being done to keep it clean?
A Grant-level executive view of active systems, revenue, customer accounts, quality status, capex priorities, alerts, and scale opportunities.
Billing advantage
Most water billing systems focus on meter reads, charges, and payment processing. 10X Water Billing is proposed as something more valuable: the customer’s monthly proof that the system is being tested, monitored, maintained, and held to a higher standard.
Revenue tiers
The offer is not limited to buying one water system. The stronger model is a compounding stack: utility ownership, branded infrastructure, transparent billing, patented treatment and monitoring methods, product lines, vendor partnerships, and the 10X quality standard applied across every water touchpoint.
Each tier can stand on its own. Together, they create a premium water ecosystem: assets Grant can own, systems Lisa can help structure, technology 10X can protect, and customer trust the brand can monetize.
Acquire, establish, or partner into water utilities where 10X controls the customer relationship, infrastructure standard, monthly billing, and long-term asset value.
Integrate 10X water infrastructure into multifamily assets and aligned developments so the building itself becomes part of the 10X Health experience.
Patent and brand the treatment process, facility structure, testing protocol, monitoring approach, and visible 10X infrastructure design.
Build the 10X billing portal around usage, charges, monthly test results, levels, trends, system status, and plain-language water quality confidence.
Extend the 10X water standard into bottles, home filtration products, countertop systems, replacement filters, testing subscriptions, and premium residential upgrades.
Create preferred partnerships with American-made manufacturers, labs, treatment vendors, controls providers, meter companies, and supply-chain partners.
Research-first operating plan
Water utility ownership is state-specific, regulation-heavy, capital-sensitive, and infrastructure-dependent. Lisa’s role is to consolidate the moving parts into decision-ready intelligence before Grant commits major capital to acquisitions, facilities, product lines, or utility formation.
Research how utilities are established, acquired, transferred, permitted, operated, tested, reported, and billed across target states, with federal drinking water obligations layered into the review.
Compare the practical path for IOUs, private systems, subdivision utilities, master-metered properties, new developments, and partnership structures.
Research property ownership, tax-lien availability, distressed infrastructure, target communities, and business structures that may create acquisition or partnership openings.
Evaluate available funds, private investment, seller financing, project finance, infrastructure programs, grants, loans, tax strategies, and entity structures with advisors.
Identify and coordinate engineers, utility attorneys, patent counsel, operators, labs, finance advisors, tax professionals, and regulatory consultants.
Research vendor partnerships that secure filtration equipment, bottles, controls, pumps, meters, monitoring systems, materials, and replacement products from reliable domestic sources where possible.
Brand + IP protection
10X Water Systems should not only buy infrastructure. It should protect the way the infrastructure is designed, branded, monitored, tested, billed, and presented to the customer. That creates a moat around the 10X way of delivering water.
Leadership mandate
Grant does not need a generic consultant. He needs a water utility operating strategist who understands small systems, infrastructure realities, billing, compliance pressure, customer trust, and how to translate a bold brand promise into a utility that can actually run.
Product expansion
The utility infrastructure is the flagship, but the product opportunity extends beyond owned systems. 10X Water can become the water-quality brand for bottles, homes, buildings, filtration, testing, and customer trust.
Build the bottled product around the same quality language, testing expectations, and premium trust standard as the utility infrastructure.
Research premium filtration products for homeowners and renters who want the 10X water standard even when they do not live in a 10X building.
Explore recurring revenue from cartridges, maintenance kits, testing subscriptions, app access, service plans, and upgraded monitoring packages.
Why Grant wins
Water is the one service every resident uses every day. Grant has the brand reach, real estate base, investor audience, health platform, and category-building instincts to make water aspirational. Lisa brings the water-system operating context and research discipline to help him enter the category intelligently.
Most utilities are invisible until something goes wrong. 10X can make clean water visible, premium, trusted, and part of the lifestyle.
Owned or operated systems create recurring customer connection, infrastructure value, and a platform for future expansion.
By pairing capital, standards, technology, and transparency, 10X Water Systems can raise the expectation for what customers should know about their water.
The ask
Fund the strategic research and business-structure phase. Let Lisa map the acquisition paths, state requirements, funding options, advisor bench, IP opportunities, vendor partnerships, product lines, and 10X Health alignment. Then Grant can decide where to place capital: acquire, build, partner, patent, manufacture, or expand into home water products.
Lisa King · lisa@10xwatersystems.com · 713-909-0798
This page is a proposal concept and not a legal securities offering, engineering certification, or regulatory approval document.